Content Elevation LabBook Consultation

Structured systems,

for pros who sell trust.

Pick your starting line.

Free 30-min intake call. Positioning audit, authority gaps, recommended protocol — yours to keep.

THE LAB

contentelevationlab
Content Elevation Lab
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Content Elevation Lab
Ottawa content system · trust → booked calls
Wins
Reels
Studio
FAQ

1.2M views

Cohort · last 90 d

Booked this week

+3 intake calls

Content built to convert.

What we do

Strategy, production,
and conversion design.

· 01

Strategy coaching

Discovery sessions assess positioning, audience, revenue model, authority gaps, conversion paths.

· 02

Script development

Personalized scripts built on your authority pillars + seasonal priorities.

· 03

Video production

Pro-grade filming, studio or on-location. Lighting, audio, wardrobe — calibrated.

· 04

Conversion engineering

Every piece designed for a measurable action: DM, call, booking, lead magnet.

Inside the protocol

Every package starts
the same way.

A 30-minute discovery — yours to keep, whether we work together or not.

step · 01

Discovery covers

  • Business positioning clarification
  • Ideal client identification
  • Revenue model analysis
  • Authority gap assessment
  • Market perception review
  • Messaging alignment
  • Conversion pathway mapping
step · 02

Strategy delivers

  • Core authority pillars
  • Educational themes aligned with services
  • Trust-building story angles
  • Market-specific messaging direction
  • Call-to-action pathways
  • Seasonal focus priorities
step · 03

Outcome includes

  • Personalized content roadmap
  • Clear positioning clarity
  • Script-ready topic structure
  • Defined conversion goals
  • Measurable content direction
Transparent pricing

Pick your
starting line.

No hidden fees. No surprise invoices. Pause or upgrade any quarter.

One-time

Showcase

First pro presence. Foundation laid in a week.

$1,490
  • 2 hrs discovery + coaching
  • 2 hrs content strategy session
  • 90-min training
  • 4 hrs filming with operator
  • 6 scripts · 6 edited videos
  • 8 branded photos
Apply for Showcase
Monthly retainer

Consistency

Stay active without the overwhelm.

$799/mo
  • Initial discovery + strategy
  • 90-min training
  • 4 monthly scripts
  • 5 filming hrs / 2 mo
  • 4 monthly edited videos
  • 8 branded photos
  • Seasonal strategy syncs
Apply for Consistency
Most popular
Monthly retainer

Authority

Position, publish, convert — on cadence.

$1,159/mo
  • Initial discovery + strategy
  • 90-min training
  • 6 monthly scripts
  • 4 monthly carousels
  • 5 monthly filming hrs
  • 6 monthly edited videos
  • 15 branded photos
  • Monthly strategy syncs
Apply for Authority
Monthly retainer

Influence

Full growth engine. Season-level strategy.

$1,499/mo
  • Initial discovery + strategy
  • 90-min training
  • 8 monthly scripts
  • 6 monthly carousels
  • 5 monthly filming hrs
  • 8 monthly edited videos
  • 20 branded photos
  • Biweekly strategy syncs
  • 1-hr live training
  • Seasonal funnel analysis
Apply for Influence

Every package starts with a 30-minute discovery call. Positioning audit is yours to keep, even if we don't work together.

Add-on services

Beyond the
packages.

In addition to the packages above, every service is available standalone — book exactly what you need, billed at the rate listed.

Film in studio + operator

4
  • Per hour$200/hr
  • 4 h · half day$760
  • 7 h · full day$1,330
  • Overtime$200/hr · 15-min increments

On-site filming · basic kit

3
  • Per hour · 2-hr minimum$300/hr
  • 4 h$1,200
  • 7 h$2,100

Strategy / coaching

1
  • 1 hour$150

Audit · full profile analysis

1
  • 45 min + 1-page report$200

IG optimization

1
  • Bio / highlights / CTA / link$200

Script packs

4
  • 12 scripts + 45 min$450
  • 20 scripts + 60 min$700
  • Single script · short$50
  • Single script · intro video$120

Editing

2
  • Reel up to 2 minutes$65/video
  • Rush · 48 h+20%

Admin

1
  • Uploading videos + captions$200/mo

Multi-image · carousel posts

2
  • Scripts$50/ea
  • Design & edit$50/ea

Subtitles / graphics / cover

3
  • Subtitles up to 60 s$15
  • Subtitles up to 2 min$30
  • Intro / outro template$150–$450

Prices in CAD, before tax. Editing rush jobs (48 h) bill at +20%. The packages above carry better per-unit value — the intake call maps the cheapest path to your goal.

Control vs experiment

Two approaches.
one builds revenue.

Control
Traditional video shop
Experiment
Content Elevation Lab
FocusAesthetics
Revenue architecture
StrategyAd-hoc briefs
90-day authority map
CadenceWhen budget allows
One batch day / quarter
MeasurementViews, likes
Booked calls, DMs, bookings
PricingPer-project surprise invoices
Flat quarterly
End productA folder of files
A content system you can run
Now enrolling · Spring 2026

Ready to
elevate?

A 30-minute intake call. Positioning audit, authority gaps, recommended protocol — yours to keep, even if we don't work together.